Renaissance Workshop 4.0, where creativity, innovation and collaboration are the focus.
Founded in 2021 by UX Designer Eugenio Pisani and Digital Humanist Luana Tortora, SPUN is a software house specializing in the development of AI solutions aimed at simplifying and enhancing content marketing and digital storytelling for SMEs, public entities, and content creators. However, the co-founders like to define their startup as a “Renaissance Workshop 4.0.”
A meeting place for experts with cross-disciplinary skills and genuine openness to representatives of professional spheres seemingly far removed from the tech world, Spun promotes dialogue and engagement with the agrifood sector and its players, the excellences of craftsmanship, the world of cinema, publishing, and theater. This exchange of knowledge and expertise, but also of individual and human values, is then subjected to an entrepreneurial process.
This do ut des between humanism and technology is the foundation of every creative process that comes to life at Spun and finds its highest expression in Unreal Goethe – Italienische Reise 4.0
"We use AI to enhance the user experience, aware that artificial intelligence will be our future, and convinced that we must look at generative algorithms as a positive opportunity for it, provided that critical thinking is always kept vigilant."
A software house that combines 4.0 technologies and interdisciplinary contamination to create experiences of the highest human and technological value, designed according to the principles of information architecture, enhancing UX with artificial intelligence.
- 202120 May 2021Spun Art
Spun wins the Campania Startup 2020 grant and develops the cross-media platform for the promotion of cultural heritage through proprietary technologies Spun.video.
- 25 July 2022Unreal Goethe is born2022
The prototype of the CGI influencer Unreal Goethe is developed in collaboration with the ICT Center for Cultural Heritage of the University of Salerno.
- 202323 November 2023Best Startup in Southern Italy
Spun is elected by CNA as the "Best Startup in Southern Italy" for "its ability to facilitate the digital transformation of businesses and territories."
- 8 September 2024Spun & Google2024
Spun becomes an official partner at AgriFood Future 2024 for Google's "AI for Made in Italy" Project.
- 202416 October 2024Frankfurter Buchmesse
Official launch of the Italienische Reise 4.0 project at the Frankfurt Book Fair 2024, where Italy returns as guest of honor after 36 years. Spun is present in the Italy Pavilion: Hall 5.0 - A22-41.
Digital Humanist and Co-Founder of Spun, she specializes in Digital Storytelling and cross-media narratives. She graduated with honors in Modern Literature from Federico II University in Naples and later in Digital Humanities for Cultural Enterprises and Research at the University of Salerno, receiving honors and academic distinction for the Unreal Goethe project.